Timeline
August, 1996: Business plan written for the founding of Jocelyn Lonen Winery by Lonen Clayton Curtis, III, founder of Jocelyn Lonen Winery

June 1997: Lon Curtis purchases a 15-acre parcel of land on Soda Canyon Road in Napa for the development of vineyards.

August, 1998: Two acres of Cabernet Sauvignon are planted in Santa Cruz Mountains.

March, 2001: The 2000 Jocelyn Russian River Chardonnay is released. This is the first wine available under the Jocelyn label.

September, 2002: Lon is diagnosed with brain cancer but continues to pursue his dream of developing a world class wine brand under Jocelyn Lonen Winery.

February, 2003: The 2001 Jocelyn Russian River Port is released.

April, 2003: Lon’s daughter Brandi Jocelyn Pack begins working with the winery full time.

October, 2003: The 2001 Jocelyn Napa Valley Cabernet is released. Release party held at the Curtis family’s Santa Cruz Mountain estate vineyard.

December, 2003: Lonen Curtis and his family move from the Santa Cruz Mountains to the Napa Valley in order to grow the wine business.

April, 2004: The 2001 Reserve Krupp Vineyard Napa Valley Cabernet Sauvignon is released along with the 2002 Reserve Russian River Chardonnay.

December, 2004: Brain cancer taking its toll, Lon Curtis passes away, leaving the winery to be managed by his daughter Brandi.

March, 2005: The 2003 Jocelyn Russian River Chardonnay is released.

April, 2005: The 2003 Jocelyn Napa Valley Zinfandel port is released.

June, 2005: The family purchases 44-acre Atlas Peak estate vineyard property designated as the home of Jocelyn Lonen Winery.